Augmenting user experiences using LLMS: an analysis of our travel AI agent application
Nearform ran a project aimed at assessing the potential of LLMs in redefining the travel experience
The rapid rise of Large Language Models (LLMs) like OpenAI’s GPT, Google’s Bard, Microsoft Bing, and Anthropics’ Claude AI in less than half a year signifies their increasing prominence in the tech ecosystem.
With continuous innovations, the public’s intrigue has grown exponentially. This poses some crucial questions: How can businesses effectively utilise these LLMs to augment user experiences? Are these models game-changers, or just another tool in the developer’s kit?
To explore this, we initiated a project to assess the potential of LLMs in redefining the travel experience.